Less than 2 years after the death of the company’s founder, Harrah’s was sold to Holiday Inns for a whopping $300 million. Shortly thereafter, tragedy struck as founder Bill Harrah unexpectedly died in the middle of 1978. The Harrah’s corporate entity made its initial public offering in 1971, and just 2 short years later was a feature on the NYSE, the most popular stock exchange in the world. Intent on building a brand, Harrah’s Lake Tahoe was built to join the wildly successful Harrah’s Reno. By 1955, Harrah decided that he would further expand his gaming operation, this time to the Southern shores of Lake Tahoe. Though the site would later become the world-famous Harrah’s Reno, it was borne of humble beginnings. ![]() ![]() The history of what we now know as Caesars Entertainment Corporation can be traced back to the late 1930s, when Bill Harrah-whose name might ring a bell-opened a bingo parlor in Reno, Nevada. With more than 50 global properties and a brand name that is recognized even by people who have never stepped foot on the floor of a casino, Caesars is huge and continues to grow. Doing more than $4.5 billion in revenue annually, it probably will not come as much of a surprise that Caesars Entertainment Corporation is regarded as one of the top 5 gaming companies in the world.
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